This post is the final of four posts that summarize the discussions held at the second Health Management Innovation Summit. (Past posts can be found here, here and here). The views highlighted below were debated and concluded by a group of health management thought-leaders specializing in behavioral science, consumer engagement, clinical, incentive and benefit integration. We at the Health Innovation Blog encourage you to join the conversation and comment below.
The health management industry – after many years of stagnation – has begun to show signs of life and progress. New approaches, tools and paradigms, all designed to help individuals become more aware, engaged, and in charge of their health, are being delivered. More exciting, as an industry, we’re just getting started.
Moving forward, success in the employer wellness space will revolve around the ability to:
- Provide the tools that help employees make educated decisions about, and become more accountable for their health
- Help consumers feel comfortable with the choices they are making
- Deliver a seamless experience for consumers to navigate the multitude of information and resources available to them
- Connect value to choices for individuals in a way that resonates with them
Change isn’t going to happen overnight, but through small steps and industry-wide dedication, true behavior change can and will be realized.